How to Launch a Fan Site in 2025: A Step-by-Step Guide for Adult Creators

Author: Paul Botha, Adult Industry Consultant
Published: April 9, 2025

🎥 Introduction

If you’re tired of giving away 20–40% of your income to major platforms—or worried about random bans and chargebacks—then 2025 might be the year to launch your own fan site.

This guide walks you through the process of building your own adult fan platform, tailored to the UK market. Whether you’re solo or a small brand, you’ll learn how to stay legal, keep more money, and future-proof your content business.

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🔧 Step 1: Choose Your Platform (or Build Your Own)

You’ve got two main options when starting a fan site:

• Use an existing platform: Fanvue, LoyalFans, or PocketStars. Easier, but less control and lower margins.
• Build your own site: Use WordPress or hire a developer. You keep full control and brand everything as your own.

Consider:

• Do you want to own your data and user emails?
• Do you plan to scale with affiliates or creators?
• Do you want full pricing freedom and payout schedules?

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🌐 Step 2: Secure Hosting and Domain

You’ll need an adult-compliant hosting provider and a professional domain name. Here’s how:

• Domains: Use .com or .xxx. Avoid free or obscure TLDs.
• Hosting: Try MojoHost, TMDHosting, or Hostinger (with adult TOS acceptance).
• Protect your identity: Use domain privacy (WHOIS protection) and add an SSL certificate.

Set up a content management system (CMS)—WordPress is easy and scalable. Consider plugins for memberships (e.g. Paid Memberships Pro, Restrict Content Pro).

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💳 Step 3: Set Up Payments and Stay Compliant

To accept payments legally in the adult space, you’ll need the right merchant partners. Avoid Stripe and PayPal—they often block adult content.

✅ Adult-Friendly Payment Processors:

• Segpay (popular in the UK & EU)
• CCBill (global coverage)
• Verotel (works with fan platforms and VOD)
• Crypto gateways (BTC, ETH, USDT)

Make sure you also:

• Verify model ages and IDs (use AgeChecked or AVSecure)
• Add Terms & Conditions, Privacy Policy, and Cookie Consent
• Make sure GDPR rights (like the right to be forgotten) are respected

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📦 Step 4: Upload Content and Set Pricing

Launch with at least 10 high-quality pieces of premium content to appear “active” from day one. This could be:

• Photo sets
• Solo or partner videos
• Behind-the-scenes content
• Audio experiences (especially trending for femdom and JOI niches)

🪙 Suggested Pricing Structure:

• Free teaser page + paid subscription tiers (£9.99 / £19.99)
• Optional PPV clips or tip goals
• Custom content rates listed transparently

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📢 Step 5: Promote and Build Your Audience

You can have the best fan site in the world, but if no one knows about it—you won’t earn.

🔥 Best Marketing Channels in 2025:

• Twitter/X: Still the most creator-friendly social platform
• Reddit: Target niche subreddits (e.g. r/FanslyFindom, r/CouplesContent)
• SEO Blog: Add a blog to your site with keyword-rich content for long-tail traffic
• Affiliate Program: Let other creators or marketers drive traffic to you

Consistency is key. Post often, interact with fans, and never underestimate the power of email marketing once you own your list.

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🎯 Final Thoughts

Owning your own fan site means more freedom, more income, and fewer rules—but it also means more responsibility. If you get the basics right—compliance, content, and consistency—you’ll be well ahead of the curve in 2025.

Want help launching your fan site or reviewing your setup?
I offer 1:1 consultations and platform audits for adult creators across the UK.

👉 Book your free discovery call now

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📚 Resources

• MojoHost – Adult-Compliant Hosting
• Segpay – Adult Payment Processor
• AgeChecked – Age Verification for UK Adult Sites
• Fanvue – Fan Platform Alternative